Get updates about social media marketing from our blog

What can you expect?

Michał Wieczorek Feb 18 2015

Who would win the Oscar in social media? (INFOGRAPHIC)

Do you know anybody who is not waiting for this years’ Oscars Night? We’re looking forward to watching the gala as well, and just like two years ago we’re trying to predict the verdict of the Academy by evaluating the presence of nominated pictures in social media. Which movies are the most popular on Facebook and Twitter? And which has the highest number of trailer views on YouTube? Do actors and actresses actually care about using social media channels before the Oscars gala? Check who would win the Oscar if it was not the Academy, but fans to decide.

valentines day featured image
Aleksandra Prejs Feb 13 2015

Valentine’s Day on social media – lovely statistics for brands

Valentine’s Day is one of the biggest social media events during the year, such like Super Bowl, Ice Bucket Challenge or Oscars’ gala, it’s not strange that brands are trying to leverage their social presence by joining the conversation about the hot topic. We checked how do they do that and what the status of Facebook users in the US and in the UK is. If you are a social media marketing professional, check our tips on how brands can benefit from the love that is in the air. Our thorough analysis continues the topic started earlier by Adweek and Beeliked and is based on our experience in measuring brand activities in social media.


Social media analytics with actionable tips Start free trial

Michał Wieczorek

Fanpage & Twitter Trends Indonesia January 2015

Sotrender and Joy Intermedia are proud to present the fifth edition of Fanpage & Twitter Trends Indonesia. Our report contains the data on reach, engagement and content for 9 different industries present on Facebook & Twitter in Indonesia with comments of Indonesian experts.

nowy obrazek
Jan Zając Feb 11 2015

Improved Sotrender – check what has changed!

The time has come for significant changes in Sotrender. Now reborn, it is better, clearer and more user-friendly than ever! Sotrender will help improve your business performance on platforms such as Facebook, Twitter and YouTube. Not only have we rebuilt and redesigned our website, we have also improved our payment system.

The metamorphosis of our service is only an excuse to present our completely new approach to social media analysis which now reflects how businesses should maintain their social media presence. From now on, our pricing is based on the number of brands you observe with all social media channels included for each brand.

Jan Zając Jan 15 2015

Essential tips for SMBs on how to benefit from Super Bowl obsession by using social media

Super Bowl brings much attention in the USA, not only as a sports event (even though it’s the third most watched single game worldwide) but also as a marketing phenomenon. Companies prepare special campaigns, spending huge amounts of money. Smaller businesses, however, can also benefit from the “Super Bowl effect”, especially if they use social media wisely. We give you smart tips how to leverage social media for your brand before and during the most important (American) football game, which this year falls on February 1st.