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What can you expect?

Mateusz Bandurski Dec 18 2014

How are we going to measure social media communication in 2015?

Companies and brands are carrying out more and more intense and professional activities in social media. It means that the way they look upon their results is also undergoing changes. Type of measurement that is precise and consistent with company’s objectives shows to what extent the company realizes its goals and how it copes with competitors. It is worth knowing, how and what can be measured, and choose which indexes are right for particular objectives and strategies. From a researcher’s perspective it is clearly visible how marketing measurement and reporting in social media are changing together with the market. It seems that social media industry is now prepared for more mature types of measurement. Ones that are not limited only to counting fans, shares or other values of engagement indexes, no matter what are the communication goals and strategy of a brand.

trends
Mateusz Bandurski Dec 10 2014

Fanpage & Twitter Trends Indonesia November 2014

We’re proud to present you the third edition of Fanpage & Twitter Trends Indonesia. Our reports contain the data on reach, engagement and content for 9 different industries present on Facebook & Twitter in Indonesia with comments of Indonesian experts. Last month’s edition of the reports was covered in Indonesian media, such as Teknopreneur, Trenologi and Liputan6.

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Twitter Trends
Mateusz Bandurski Nov 06 2014

Fanpage & Twitter Trends Indonesia October 2014

Last month Sotrender together with Joy Intermedia premiered the first edition of Fanpage & Twitter Trends Indonesia – comprehensive social media reports for Indonesian social media industry. Later on, it was even covered on Tech in Asia. Encouraged by the success of the reports, we are coming back with another monthly edition, in which we show the data on reach, engagement and content of 9 different industries present on Facebook & Twitter in Indonesia with comments of Indonesian experts. This time our reports have also brand new graphic design that makes them more intuitive and easier to read. Read the reports to be up-to-date with the latest social media trends.

Hubert Tworkowski Oct 21 2014

New automatic Facebook reports in Sotrender

In today’s fast moving world everybody suffers from the lack of time, so we’re doing our best to make Sotrender as useful and time-saving as possible. Thus, we’ve introduced a feature of preparing ultrafast, professionally looking, comprehensive PDF reports about Facebook pages with just a few clicks. You can use them to prepare a report at the end of a billing period for clients (if you are an agency) or superiors (if you are a marketeer). On weekly, monthly or daily basis. In an urgent situation when you have only 5 minutes to prepare a paper, don’t strees out. Log in to Sotrender, see the automatic reporting from a completely new and more personalized perspective. Generate your paper, print it and let us know what you think about our beta reports!

Twitter Trends
Jan Zając Oct 08 2014

Fanpage & Twitter Trends Indonesia September 2014

For the first time Sotrender and Joy Intermedia are proud to present Fanpage & Twitter Trends Indonesia- comprehensive social media reports for Indonesian industry. We analyzed reach, engagement and content on two most popular social media channels – Facebook & Twitter – in 9 important industries. What are the biggest Indionesian Facebook Pages and Twitter profiles? Which of them is the most successful in engaging fans? And which of them published the most engaging post and the best tweet in September? Read the reports to be up-to-date with the latest social media trends.