Author Archives: Jan Zając

Facebook apps tracking or better our approach to Open Graph applications measurement

On Sept 26th, in the British Film Institute in London we had pleasure to participate together
with GruviMTM and Trufflenet in London Social Media Week workshop “Being an OG ”. The entire event was narrowly focused on Facebook Open Graph and its usage. Ben Johnson from Gruvi spoke about Open Graph use cases, Matt Cain from Trufflenet about How to use Facebook data to build Facebook campaign meanwhile Sotrender explained how to track Open Graph.

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