Web Summit in Dublin is one of the biggest and most well-known technology events in Europe. Despite this, or perhaps because of it, not all participants were satisfied with this year’s edition. Why ? In this post I will sum up the pros and cons of the Web Summit 2013 from the perspective of a small company.
On Sept 26th, in the British Film Institute in London we had pleasure to participate together
with Gruvi, MTM and Trufflenet in London Social Media Week workshop “Being an OG ”. The entire event was narrowly focused on Facebook Open Graph and its usage. Ben Johnson from Gruvi spoke about Open Graph use cases, Matt Cain from Trufflenet about How to use Facebook data to build Facebook campaign meanwhile Sotrender explained how to track Open Graph.
Launching Facebook Timeline has made lots of buzz in interactive media. Sotrender analysed how it has really influenced both user and company communication.
Timeline – introduced for all business profiles during March 2012 – is announced to be the biggest change to the b ever. Timeline has brought opportunity to trim up company’s Facebook page and promote the most important content. It is said, that the b for marketers is that “Timeline is a collection of the photos, posts and experiences that help you tell your story.”